Firm Description and Types of Advisory Services
Capital Square, LLC is a Registered Investment Advisor that provides investment advice to
individuals, trusts, and estates. Capital Square was founded on January 9, 2017.
Principal Owners
Three partners own Capital Square as follows:
Sandy Maddox – Managing Partner and Chief Compliance Officer - 45% owner
Stacy Eaton – Secretary - 45% owner
Jeff Shelton – 10% owner
Types of Advisory Services
Capital Square offers the following types of advisory services: financial planning, retirement
planning, discretionary and non-discretionary portfolio management and investment advice for
individuals, businesses, non-profits, foundations, and endowments.
Capital Square, LLC, depending upon the engagement, offers its services on a fee basis which may
include hourly and/or fixed fees as well as fees based upon assets under management or under
advisement.
Before engaging Capital Square, LLC, to provide any of the foregoing investment advisory
services, the client will be required to enter into one or more written agreements with Capital
Square, LLC, setting forth the terms and conditions under which Capital Square, LLC, shall render
its services.
Capital Square also provides continuous advice to clients regarding the investment of client
funds based on the individual needs of the client. Through personal discussions in which goals
and objectives based on a client’s particular circumstances are established, Capital Square will
manage advisory accounts on a discretionary and/or non-discretionary basis. Account
supervision is guided by the stated objectives of the client (i.e., speculation, growth, income,
growth and income, etc.).
Capital Square will create a portfolio based on the stated goals consisting of one or all of the
following: individual equities, bonds, other investment products, no-load or load-waived mutual
funds and exchange-traded funds. Capital Square will allocate the client’s assets among various
investments taking into consideration the overall management style and objectives stated by the
client. Mutual funds will be selected based on any or all of the following factors: the fund’s
performance history, industry sector in which the fund invests, the track record of the fund
manager, fund’s investment objective, fund’s management style, and the fund’s management fee
structure. Portfolio weighting will be determined by the client’s objectives and individual needs.
Clients can place investment restrictions on the types of investments if they so choose. The client
maintains individual ownership of all securities in their account. Capital Square does not
commingle any funds with clients.
When appropriate, Capital Square may recommend the use of margin transactions or options
transactions. Because these investment strategies involve a certain degree of additional risk, they
are only recommended when consistent with the client objectives and risk tolerance.
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Financial Planning
Capital Square also provides financial planning for clients and non-clients through our Investment
Supervisory Services.
Financial planning may address any or all of the following areas:
• Personal: family records, budgeting, personal liability, estate information, and
financial goals.
• Education: college planning, private school planning.
• Death and Disability: cash needs at death, income needs for surviving spouse, estate
planning and disability income needs.
• Retirement: retirement goals and strategies
• Estates: trusts, wills, estate tax, powers of attorney
• Insurance: review existing policies, structure new policies.
Financial planning clients may receive a written report, providing a detailed financial plan designed
to achieve their stated goals and objectives. A financial plan may also include some or all of the
following topics as applicable: clarifying and prioritizing goals, cash management, retirement
planning, education planning, risk management, income tax planning, estate tax planning, and
investment planning.
Capital Square gathers required information through
in-depth personal interviews. Information
gathered includes the client’s current financial states, future goals, and risk tolerances. Related
documents include a questionnaire completed by the client, tax returns, investment statements,
wills, and trusts. After careful analysis and review, a written report is provided with
recommendations provided in the plan. Capital Square suggests that the client works closely with
their attorney and accountant. Capital Square does not give legal or tax advice. Implementation of
the plan recommendations is solely the client’s responsibility.
Financial planning recommendations are not limited to any specific product or service offered by a
broker-dealer or insurance company.
Capital Square may recommend the services of itself and/or other professionals to implement
financial planning and consulting recommendations. Clients are advised that a conflict of
interest exists if Capital Square recommends its services. A client is under no obligation to act
upon any of the recommendations made by Capital Square under a financial
planning/consulting engagement and/or engage the services of any such recommended
professional, including Capital Square or Capital Square’s affiliated insurance agency. The
client retains absolute discretion over the implementation of all such financial
planning/consulting decisions and is free to accept or reject any of the recommendations by
Capital Square.
Tailored Relationships
Capital Square tailors’ advisory services to the individual needs of the client. Clients may impose
restrictions on investing in certain securities or types of securities. All limitations and restrictions placed
on accounts must be delivered to Capital Square in writing.
Information for all clients:
Each client is advised that it remains a client’s responsibility to promptly notify Capital
Square if there is ever any change in a client’s financial situation or investment objective
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for the purpose of reviewing, evaluating, or revising Capital Square’s previous
recommendations and/or services.
Investment Management Services
Based on a client’s individual circumstances, Capital Square will manage a client portfolio(s)
of investment assets. Clients may grant Capital Square discretionary authority to manage client
portfolios by arranging for the purchase and sale of client investments through the client’s
investment account(s), or Capital Square may provide nondiscretionary services requiring the
consent of the client before Capital Square arranging for the purchase or sale of any
investment.
Capital Square will primarily allocate clients’ investment management assets among stocks,
bonds, mutual funds, and exchange-traded funds. Capital Square may also exercise the
discretionary authority provided by the client to select a third party, unaffiliated investment
manager to the extent it determines necessary for specific investment management services,
primarily involving the management of large fixed income securities portfolios.
Capital Square also may render non-discretionary advice to clients relative to (1) variable
life/annuity products that they may own, and/or (2) their individual employer-sponsored
retirement plans. In so doing, Capital Square either directs or recommends the allocation of
client assets among the various mutual funds available within the variable life/annuity product
or retirement plan. The client assets shall be maintained at either the specific insurance
company that issued the variable life/annuity product, which is owned by the client or at the
custodian designated by the sponsor of the client’s retirement plan.
Wrap Fee Programs
Capital Square does not participate in a wrap fee program but may provide Wrap Fee Programs from
third parties as investment alternatives for investment portfolios.
Client Assets
As of December 2023, Capital Square managed $ 302 million in assets; approximately $301 million is
managed on a discretionary basis, and approximately $811 thousand is managed on a non- discretionary
basis.
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